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| Jen Bekman Gallery |
Jen Bekman 20X200: The Q&A by Rob Walker
From the website: Murketing noted with interest the recent announcement by Jen Bekman, founder of the jen bekman gallery, that she was planning a new project called 20X200 — "prints in limited editions of 200, for $20 each." The concept raised some interesting questions, about the value of art, the boundary between the inclusive and the exclusive, the state of cultural expertise these days, and the possibility that as products become more like art, art is becoming more like products.
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| Aaron Dana |
Jen Bekman on Art
From the website: If you rely on the art rags or, say, The New York Times, for news about the art world, it's easy to get the impression that art is for the very few: not even scads of money can get you the art you want—you need clout, cache, or pedigree.
Art, Affordability, Access
From the website: Could I make more money by focusing my efforts on selling bigger more expensive pieces? Sure, I imagine that I could. But I'm not doing this for purely financial reasons. (I probably would've switched to real estate or hedge funds a long time ago if I was.) I created 20×200 because I'm really driven by a passion for supporting emerging artists and collectors.
20x200